I'm excited to announce that I am now apart of Aeropostale's VIP team! For the past 2-3 years, they have been working on launching a whole new collection geared more towards the "fashionistas" while still remaining true to their brand. They still have their signature basic pieces like graphic tees, hoodies, and denim, but their goal has been to offer their customers more trendy & fashionable items including a whole new shoe section (which I absolutely loved). Their customer has always been geared towards younger girls and guys, but with this new collection, they are reaching a larger demographic.
I used to shop at Aeropostale quite often to stock up on basic items, so it's great to see the whole new direction they are going in right now with much more versatility. Yesterday I went to their Aero Rocks Fashion shopping event, where they closed down the store for 2 hours to launch this new collection and offer their VIPS amongst others first dibs on their new items! They had a DJ, photo booth, refreshments, and best of all: SALES!
Love their boyfriend jeans and got myself a pair. Those cross body bags were awesome too.
I really liked their edgier pieces like this quilted moto jacket. It also comes in teal!
In November 2012, they acquired online women's fashion footwear and apparel retailer GoJane.com. I'm loving their combat boots, a must have for fall. The cream boots were my fave!
I went with one of my blogger babes, Nadia. Afterwards, we saw Justin Bieber at the mall lol Random but true!
Live Love Dream is their new active, dorm and yoga brand that just launched this month. I love what it represents and the logo is super cute too.
Totally got photo bombed by the DJ but I loved their camo jacket!
One of my favorite pieces from the new collection that I took home with me!
Lots of knits and printed scarves for fall.
The new window display they revealed at the event.
I ended up meeting one of my followers who is also a VIP for Aero :) Great meeting you Nina!
Hope you liked their new pieces! Stay tuned for some collabs where I'll be showcasing a few of their new arrivals :) Have a great day and my outfit details from this event are coming tomorrow!
<3
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